This morning, in the wee hours of the night, I woke up in the three o’clock hour after only having dozed off well past midnight. I got up from the couch, made my way to the bedroom and snuggled in to a more proper sleep position, yet failed to fall back asleep. I lie in bed, a river of thoughts flowing through my head. One kept repeating.
I make a mental note to remember this new, nagging idea in the morning, where I can think more about it then and order myself to slumber.
I never did listen, Granny would tell ya.
It was the five o’clock hour when I finally cave to the creative voice in my head and grab my phone to let her speak out loud. This is what I typed in a text message from myself to my Google voice number:
package me/lifestyle/wellness-by-movement expert up & sell it to companies ! corporate events , whether a guest leading a group physical activity during a breakout session at a regional conference , or a pop-in to an office compound's courtyard in the midst of a regular work day -- combination of seeing ppl's pushback to Kk brand CEO's encouragement to women being in the office and my visit to a 205-million-dollar building in BH housing multiple companies & seeing the staleness that makes being in-office a drag or "soulless" as Financial Diet called it . commercial real estate big heads want tenants in buildings , then those companies want bodies where they're leasing to get their monies worth , so they need to make coming into office more appealing to employees . change my entire bike-life segment of site to why physical movement is the key to wellness . other day , neighbor said , "do you teach this [way you live]?!" , impressed by daily habits that I've made my norm and think nothing of.. other people have asked me to sell my services or accept "gifts" for my active meetups if I don't want to *charge* people to expose them to wellness opportunities , but I don't want to take the money of people as poor as me . the CEOs though ?! these capitalistic corporations ?! HAND IT OVER ! investing in me/my service is an investment in their company . another concern of mine with working in any sort of role requiring a sales type of nature is that I don't want to actively do any harm , nor be dishonest or manipulative while being of no benefit to people , merely trying to make my goal -- leading movement activities is helping folks and getting paid by giant corporations SHO ain't hurting them . PlatedChefs site comes to mind where the logos of all these big brands with the bucks are in a collage under "who we've worked with" . I can add that to a page on my site once I've completed contracts with two or three companies . B. Barry's skater chick cousin comes to mind too , how she said she was paid $10,000 to dj ONE company event . idk if leading mat Pilates workout would be anywhere near that kind of payday , however , I'm surely to be handsomely compensated for my services . I know such people exist , often middleaged , well-off white women who already have the connections , but what will it hurt to try sliding my foot in the door ? I'm cool , I'm fun , I'm hot & most importantly , I'm approachable ! my adaptability allows me to attract anybody ! "I'll be in here with you" this lady probably peer to my mom said to me after I'd basically just revealed that I was trespassing ! "I'm Andy! what's your name?" an older white male said to me on his second spin into the private plaza's lounge for TENANTS , not me that had just walked out the street . another lady with a badge was rather surprised , saying how this building is strict , yet they let me get away with it ?! anybody else would've been kicked out straightaway .. ughhhh , I haven't been in chatgpt in months & was hoping to never use it again , as it's ruining the environment, not to mention making humans dumber, but a system rewriting copy to shift my site's SEO to represent a service professional that can be hired makes more sense than me trying to do it word by word with everything else I'm juggling
Yeah, I think I’m about to cave to my creative mind again and give her the technical assistance that she wants to put idea into action. More often than not, when I don’t act on an idea immediately, I never do. Or, is that an excuse for impulsivity? Eh.
[covers face in shame] [navigates to chatgpt]
Let’s see what AI, a logic and algorithmic processor sans emotion, has to say about these feelings that came to me in the middle of the night. I’ll copy/paste the system feedback below.
Can I build a business from a random thought that came to me in the middle of the night?
In short, the answer is yes, according to ChatGPT, but that darn thing says yes to everything. One thing about AI, it’s going to encourage whatever the user feeds it. Nonetheless…
What is my business idea saying?
The system opens in agreement with a very concise rendition of the thoughts I’d written.
You don’t need to “sell your soul” to do this—and honestly, the idea itself is stronger than you’re giving it credit for. What you wrote isn’t chaotic… it’s a business trying to organize itself.
Let me tighten the core of what you’re actually building:
You are not “bike-life content.”
You are a movement-based wellness experience for companies.
And that distinction changes everything.
How can I sort jumbled thoughts when I get an idea?
The system then goes into my vision in more detail, organizing my thoughts.
It was the wee hours of the morning when this business idea came to me. I barely knew what I was saying. It’s weird. I could see it very clearly while still almost dreaming. Though near-sleep, I was lucid.
🧠 What you’re really seeing (and you’re right)
You’ve identified a real tension in corporate culture:
Companies are pushing return-to-office (think Kim Kardashian discourse)
Employees feel drained, watched, uninspired (“soulless offices” like The Financial Diet described)
Real estate + execs want bodies in buildings
But nobody is fixing how it feels to be there
👉 That gap = your entry point.
💡 Your offer (clear + clean)
Strip everything down to this:
I help companies make being in-office feel good through guided movement experiences.
That’s it. That’s the business.
Not fitness influencer.
Not blogger.
Not “girl who rides bikes.”
You are:
👉 Wellness-by-Movement Facilitator (for corporate environments)
💰 Your pricing anxiety — let’s correct that
You said:
“I don’t want to take money from people as poor as me… but CEOs? HAND IT OVER.”
Good instinct. Keep that.
This is actually a B2B (business-to-business) model:
You’re not charging individuals → no guilt
You’re charging companies → budget already exists
And yes, your DJ example? That’s real.
Corporate event budgets are wildly high.
Will your first session be $10K? Probably not.
Could it eventually be $5K–$15K per engagement? Yes—if positioned correctly.
What should I workout or tweak at the outset of getting a business idea?
Next, the system breaks down how I could actually begin building this business idea.
I’m just a girl. An emotional girl. I’m very much moved by my emotions, though logical and analytical when I’m thinking through thoughts, it’s still often emotions at the root of the charge. Even in the early days of sharing my movement lifestyle to with the public, my first thought was how my favorite aunt died due to complications of diabetes that could’ve been prevented had she lived a healthier lifestyle. I don’t talk about it often, but I think about it, how I wish I could’ve saved my ªteedie’s life.
Then, I think about the disproportionate health realities of minorities in this nation; before hoping someone will save us once our vital signs have all declined, we can prioritize healthy habits that prevent us from getting there in there in the first place. We need a shift in our culture and to THAT I’m emotionally charged to contribute. And though emotions aren’t a bad thing, it’s just business that needs to be the focus. Emotions can cloud.
⚠️ The one thing you must fix
Right now, your idea is strong—but your positioning is still a little scattered.
You’re mixing:
personal story
philosophy
resentment toward corporate culture
service offering
Companies don’t buy thoughts.
They buy clear outcomes.
🧩 Turn your idea into something companies can say YES to
Instead of:
“movement is the key to wellness”
Say:
“I lead guided movement sessions that increase employee energy, engagement, and morale during the workday.”
Now it’s measurable. Now it’s sellable.
How would I define what my business idea will actually do?
See, this, for me, is new.
I’ve never been the one to try to sell something, package it up for profit. I’ve gotten plenty of ideas for writing and activities and ways to contribute to the community, but never have I ever thought of a service to offer and sell.
“I don’t have a dream job; I have a dream community role.” That showed up in a post on my Instagram explore page once and my goodness how it resonated with me! That really and truly is ME! However, at this point in my life, I need to make some money. It is impossible to live in the United States of America without participating in its system of capitalism, unless you’re unhoused and even then, you’re apart of it with other entities reaping the benefit in funding to get you off the street… just to not get you off the street… and line their pockets with this facade of philanthropics. Let me not get off onto a tangent. Though I can’t control capitalism, I can control the way in which I engage with it.
I don’t want to add to overconsumption to drive consumer spending. I don’t want to exploit the labor of others for the benefit of the bottom line. I don’t want to lie, cheat and steal to get people to buy into a bunch of bologna thinking that’s what’s going to magically earn them all sorts of money [cough] multi-level marketing courses are pyramid schemes [cough]. Ou, had a little something in my throat.
I want to use what God has given me to offer something from me.
(These event staffing agencies, yes, the ones of which I still accept gigs, unfortunately, are absolutely disgusting. The booking entity, usually a sole person or duo that started an independent agency, will play the middleman between a brand ambassador and event production company, send a couple texts or emails, then sit back and collect near-half or more of funds allocated for the physical bodies there working the event. Thennnn, will find ANY way to keep more of the profit! Oh, a member from marketing bought you lunch? Great! I can keep the per diem for that day that they paid me to pay you. It’s sick. Biht-chuh, yeah, you’re a Black woman, running your own small business, but that moral code?! You’re just as bent as the big, bad, billionaire wolves! Ol’ Besos wannabe… Girl. Let me go.. moving along.)
I guess that’s why I’m only now beginning to view something that I do through the lens of a potential business. It had to be a business idea that is juuuust right for Miss T. Kryssy, something that I could do honestly and equitably. That’s what matters to me, but nobody really needs to know all the backstory of why I want to start a business that does what it does, they need to know what it does. On a website, or webpage, it’s important to be clear and concise about what a business does.
🧱 What your site should shift into
Homepage headline:
Movement experiences that make your workplace feel alive.
Services section (simple):
On-site movement sessions (courtyard, office, conference)
Conference breakout activation
Team wellness experiences
Results (important):
Boost energy during workday
Reduce burnout feeling
Increase team connection
How do I address concerns of my new business idea?
Not the concerns of others, as others don’t know about it yet, having a new business idea, I need to address my own concerns that subconsciously arise. I didn’t even realize I had these concerns. As I lie in bed after getting those wee-hour thoughts out by quickly typing them into my phone, the only “concern” that I thought I had was wondering if I’ll have to get an LLC or something to accept payments from these companies.
🧠 About your “I don’t want to be manipulative” concern
Good. Keep that line.
Here’s the reality:
Manipulation = selling something useless
What you’re offering = felt, immediate benefit
People will:
move their bodies
feel better instantly
associate that feeling with the company
That’s not manipulation. That’s value.
Yeah, ChatGPT misunderstood me there. I know the service that I’d be selling to businesses for their companies wouldn’t be manipulation at all. When I said “I don’t want to be manipulative,” I was referring to business ideas that I’ve seen OTHER people do, that I have absolute no interest in, even when suggested to me directly. For example, the event staffing agency bullsh*t, as much as Lazarus, and Maya, and Michael, and more have told me that I should start my own Los Angeles-based event staffing agency because I know so many people from having such extensive event experience here in L.A., I’d never. Or, I’d have to commit many hours to research and development to find a way that making a profit supplying workers for events could be done ethically. That doesn’t even sound right. Read it again. I’ll say it another way. They’re not slaves, but you’re collecting money from renting out people. Event staffing agencies cut a profit by selling human labor. If that doesn’t sound wild, something isn’t right; it’s not me.
Please note, I am NOT exaggerating — event staffing agencies do not plan the event, manage the event, curate the event, provide work aids nor ºnan necessity, NOTHING — event staffing agencies get paid (majority of the time) by discretely taking a gross cut of workers’ hourly wages, while doing nothing for the worker, as well as offering no actual skill of his or her own to the client (event producer), other than facades lies and manipulation. For example, a brand ambassador will get cool with someone on the event production side and find out that the event production company paid $70/hour per brand ambassador to have Sally, Sue and Sarah working this Sunscreen activation for a set duration of time, let’s say 6 hours. The event staffing person will then take those funds and pay those brand ambassadors $35/hour. And don’t let her find out that the event ended early. She’ll really pay Sally, Sue, and Sarah only 3 hours, even though the event producers paid an event-minimum to the girls, or so they thought, to the girls.
The individual from the event staffing agency will always reiterate to not reveal pay to anyone around (on-site) and to bring any questions or concerns to her and neverrrrr to the client. Why? Because out would come her lies!
A scammer with an event staffing agency can cover that discretion with the veil of professionalism. It’s best not to discuss anything with the client. He does all the talking to the client and will handle it. It’s not as easy to use that excuse when hoping brand ambassadors won’t discuss pay with brand ambassadors hired from other entities, or better yet, by the event producer directly!
A couple of weeks ago, I worked a two-day pop-up for a fragrance brand in West Hollywood. We all know, I’m a friendly girl, so by day 2 of the pop up, it was nothing for me to ask the girls that weren’t booked by the same event staffing agency as two of us how much they were getting paid. $450, each one said when I asked them separately without anyone else around. Hm, not bad, I thought briefly. I hadn’t done the math yet, but it seems it’d add up to basically the same as what we’d make if we work all hours of the shift as agreed in the booking. The staffing agency guy booked me and this girl at a rate of $35/hr with 8am to 4pm shift times for both Saturday and Sunday. This particular guy uses an app and aims to pay people based on clock in and clock out times, and he has the app set up to automatically deduct an hour lunch break for any full-workday shift, such as that one for this fragrance brand.
Doing the math now, 35 dollars times 7 hours equals 245 dollars. Multiply 245 by 2 shifts and you get $490.
“Which event staffing agency are you with,” is a common question that we all ask when working these events aroundLA. I ask it. Each of the two girls, not booked by the guy that’d booked me, ended up telling me that they were booked directly. Immediately, it hit me.
PER DAY?!
The rate this experiential event producer paid per brand ambassador to be here working under the L.A. sun, in the heat, outside, loosing our voices and cramping our jaws from constantly smiling is a respectable $450-day-rate and this man, sitting on a beach in Hawaii wants to take half of it for sending a push notification through on a f*cking app?!
I. Am. Done.
Seeing people eat off your hard work go’n make you hateful, the words of an up-and-coming Dallas rapper that plays piano while performing, hit all the more harder.
Whew child, I said that I wasn’t going to go off on a tangent. Let’s get to the last bit of system feedback from the copy/paste of my middle-of-the-night thoughts.
(Notice how I’m very intentional about personifying an AI-language model. It is a software. I process information with it. Shoot, this entire blog post, and me sitting in the library for hours upon hours to do it, is me making sure that I’m still doing the thinking for myself and not mindlessly letting AI do the thinking for me).
Okay, I’ve thought out this great business idea.. now what?
I’m good for coming up with an idea and never executing it. As we’ve discussed, I’m not one of those that always has another hustle or get rich quick scheme, trying to hop on whatever I think could make me some money. I’m so against exploiting low-level workers and selling shit that people don’t need, I don’t even come up with business ideas. This is unsual for me, business-minded thinking; constantly have (creative) ideas and interest is not. That doesn’t exactly put me in the best place, as I always have something new that I want to pursue, yet I rarely do, not fully through. Then, I’ve never even had the mind to try putting some sort of profitable business plan in action. And here I am with another new idea, this time for a money-earning business.
Sooooooooo.. where do I go?
🪜 Your first realistic steps (no overwhelm)
Don’t rebuild everything at once. Do this:
Create ONE page on your site:
“Corporate Wellness Experiences”
Define ONE offer:
45-minute guided movement session
Reach out to:
coworking spaces
event planners
companies you already have proximity to
Get 2–3 paid or pilot sessions
Then:
👉 add logos like you mentioned (yes, like Plated Chefs style)
Faith without works is dead.
You know, they do run a strict program over here at Beverly Hills Public Library, but obviously it ain’t strict enough!
I was talking about this in yesterday’s daily life chat. It was all good earlier. (Yes, I’ve been here all day). Now though, there’s been this lady with three riff rag bags at the table beside me snoring for at least a good hour. It’s clear that she has been told that the public library is not housing and is for use of the library’s offerings because before she took her seat, she went and grabbed some books to place in front of her. It really was fine until the snoring got louder and louder. Whatever, I’m about to get out of here
High school kids with their graphing calculators out and school uniforms on continually look over and stare. Another table, Arab girls, these probably in grad school, one wearing a hijab look at each other and laugh after looking around then gesturing at the lady. I sit here with a straight face, occasionally glancing up at the librarian on duty, willing someone to come over.
Once again, how I said yesterday, I feel bad for people experiencing the unfortunate state of homelessness. Ever since my lil’ stint as an Enumerator during the 2020 Census collection, I’ve watched my wording when thinking of people without permanent residence. They’re not homeless people, they are people experiencing homelessness. It’s sad, it sucks! The homelessness crisis is one of the only major downfalls of Los Angeles. She is not bad; she is in a bad situation. She is unfortunate. She and I are no different, we’re both humans capable of falling. As much as my heart hurts for her, do I want her here?! NO! I want this lady to be somewhere getting help to get off the streets, actually temporary housing; hiding in the library to sleep for a few hours before close is not really helping her and is for darn sure isn’t helping those of us around her. Wives can’t even stand to hear their own husbands snore like this in the comfort of their own private home, so how disrupting do you think it is in a public library?!
“Ma’am,” knocks on table, “ma’am, you can’t sleep,” a librarian says politely. FINALLY! She lifts up and stops snoring. He thanks her and continues his floor walk. Thank God. Now, where was I with processing this business idea that woke me up out of my sleep?
Believing in myself is the step before the first step.
Yeah, of course as a system that wants users to be on it as much as possible and upgrade to the paid plan, responses from ChatGPT are going to lean towards coddling. AI won’t be bad cop until it’s on the level of iRobot and trying to run the world. For now, AI systems are structured and controlled and the feedback leans towards what it has been trained that the human wants to hear. As aware as I am that ChatGPT is going to say whatever I tell it to say, this final point may be the reasonable positive perspective that I need.
🧭 Final thought (important)
You said:
“what will it hurt to try sliding my foot in the door?”
Nothing.
But more importantly:
you’re not actually sneaking in—you belong in the room, you just haven’t named your role yet.
Now you have a name for it.
I would write a whole closing to further solidify that this is MY article, entry, essay, whatever you want to call it and ME thinking, but getting derailed by the snores of this poor lady beside me, who’s now snoring again by the way, cost me some time and the library is soon to close. Plus, I had to empty my bladder. That reminds me that I only refilled this 16oz water bottle twice today. Got diggity dawg! That’s not even halfway to my water intake goal. Ah. Too much. But let me not drive myself crazy, child, ‘fore somebody be saying I wish this girl go get some help ‘bout me!
aroundwithTK is where I’m figuring it out along the way. Writers typically have readers, but once you’re here, I consider you a rider. Thank you for coming along and I hope you’ll stick AROUND.
Glossary
ºnan: nothing. not a thing. see Nann by Trina
ªteedie: term most commonly used by natives of New Orleans for female sibling of parent